Vinícius Fonseca
Vinícius Fonseca, known as Vini, is the founder of Advanced Tracking Academy and writes the tracking guides on this site.
What he does
He runs Agência Murupi and Advanced Tracking Academy. On client projects he implements server-side Google Tag Manager hosted on Stape, the Meta Conversions API, GA4, Consent Mode, TikTok and Kwai events, Cloudflare edge tracking, and ad-revenue tracking for publishers.
Who he works with
The ATA Tracking Toolkit is built for business owners, media buyers and agencies. In Brazil he also runs tracking diagnosis and implementation for paid-traffic operations.
How the guides are written
The guides show the tools he uses and the checks behind an implementation. His client tracking work informs what he teaches.